Last updated: August 1, 2026
AGREEMENT TO OUR LEGAL TERMS
We are IntentionAI Inc., doing business as INTENTION (“Company,” “we,” “us,” or “our”), a stock corporation organized under the laws of the Commonwealth of Virginia with its principal place of business at Fairfax, VA 22032
We operate the website intentionai.co (the “Site”), the INTENTION mobile application (the “App”), and any related products and services that refer or link to these legal terms (the “Legal Terms”) (collectively, the “Services”). You can contact us by email at support@intentionai.co
These Legal Terms constitute a legally binding agreement between you (“you”) and IntentionAI Inc. concerning your access to and use of the Services. By accessing or using the Services, you confirm that you have read, understood, and agreed to be bound by all of these Legal Terms, including our Privacy Policy, which is incorporated by reference. IF YOU DO NOT AGREE WITH ALL OF THESE LEGAL TERMS, YOU MAY NOT USE THE SERVICES.
We may update these Legal Terms from time to time. Updated versions will be posted with a revised “Last updated” date. If we make material changes, we will notify you through the Services or by email before the changes take effect, and your continued use of the Services after the effective date constitutes acceptance of the updated Legal Terms.
The Services are intended for users who are at least 16 years old. Persons under the age of 16 are not permitted to use or register for the Services.
TABLE OF CONTENTS
1. OUR SERVICES
INTENTION is a communication preparation tool. You describe an upcoming conversation — who it is with, the relationship context, the situation, and your goal — and the Services use artificial intelligence to generate a personalized conversation guide with suggested language and strategies. The Services help you prepare; what you actually say and do in your conversations is entirely your choice and your responsibility.
The information provided through the Services is not intended for distribution to or use by any person or entity in any jurisdiction where such distribution or use would be contrary to law or would subject us to any registration requirement. Persons who access the Services from other locations do so on their own initiative and are responsible for compliance with local laws.
The Services are not tailored to comply with industry-specific regulations such as the Health Insurance Portability and Accountability Act (HIPAA) or the Gramm-Leach-Bliley Act (GLBA). If your use of the Services would be subject to such laws, you may not use the Services for that purpose.
2. IMPORTANT DISCLAIMERS
Not professional advice
The Services provide general communication suggestions for informational purposes only. They are not therapy, counseling, medical care, legal advice, or any other professional service, and they are not a substitute for advice from a licensed professional. No therapist-patient, doctor-patient, attorney-client, or similar relationship is created by your use of the Services. Communication styles presented in the Services are a framework for thinking about conversations; they are not clinical assessments or diagnoses of you or anyone else.
Some situations need more than preparation
The Services address ordinary interpersonal friction. They are not designed for situations involving abuse, violence, threats to safety, self-harm, or mental health crises. If you or someone else is in danger, contact your local emergency services. In the United States, you can reach the 988 Suicide and Crisis Lifeline by calling or texting 988, and the National Domestic Violence Hotline at 1-800-799-7233. If a relationship pattern is persistent or distressing, we encourage you to work with a licensed professional.
AI-generated content
Guides are generated by artificial intelligence based on the information you provide. AI output can be inaccurate, incomplete, or inappropriate for your specific circumstances, and identical inputs may produce different outputs. Use your own judgment before relying on any guide. We do not guarantee any particular outcome from any conversation, and we are not responsible for the results of conversations you have or decisions you make.
3. INTELLECTUAL PROPERTY RIGHTS
Our intellectual property
We are the owner or licensee of all intellectual property rights in the Services, including the INTENTION name and logos (the “Marks”), the communication style framework and its eight archetypes, archetype descriptions, pairing and scenario content, guide templates and structures, source code, databases, functionality, software, designs, text, and graphics (collectively, the “Content”). The Content and Marks are protected by copyright, trademark, and other intellectual property and unfair competition laws in the United States and around the world. All rights not expressly granted to you are reserved.
Your license to use the Services
Subject to your compliance with these Legal Terms, including the “PROHIBITED ACTIVITIES” section, we grant you a limited, personal, non-exclusive, non-transferable, revocable license to access and use the Services and the Content for your personal, non-commercial use. Guides generated for you are for your personal use in your own conversations. Except as set out in this section, no part of the Services, Content, or Marks may be copied, reproduced, aggregated, republished, uploaded, posted, publicly displayed, translated, transmitted, distributed, sold, licensed, or otherwise exploited for any commercial purpose without our express prior written permission. Any breach of this section constitutes a material breach of these Legal Terms, and your right to use the Services will terminate immediately.
Feedback
If you send us questions, comments, suggestions, ideas, or other feedback about the Services, you grant us a perpetual, irrevocable, worldwide, royalty-free license to use it for any purpose, commercial or otherwise, without acknowledgment or compensation to you. Do not send us feedback you consider confidential.
4. YOUR CONTENT
“Your Content” means the information you submit to the Services, including conversation descriptions, intentions, names or labels for other people, style selections, and voice-to-text input, as well as the guides generated for you from those inputs. Your Content is private to your account; the Services do not make it viewable by other users.
You own Your Content. You grant us a limited, worldwide, non-exclusive, royalty-free license to host, store, process, transmit, and display Your Content solely as needed to operate, provide, secure, and improve the Services, including transmitting your inputs to our AI service provider to generate your guides. This license ends when Your Content is deleted from our systems, subject to reasonable backup and legal retention periods. We do not use Your Content for advertising, we do not sell it, and we claim no ownership of it.
You are responsible for Your Content. You represent that you have the right to submit it and that it does not violate the law or the rights of any other person. We have no obligation to monitor Your Content, but we may remove content or suspend accounts where we reasonably believe these Legal Terms have been violated.
5. INFORMATION ABOUT OTHER PEOPLE
The Services involve describing another person and your relationship with them. When you do so, you agree that you will:
Provide only information you have a lawful right to share, and only what is reasonably needed to prepare for your conversation;
Avoid submitting another person’s sensitive information, such as health details, government identifiers, financial information, or contact information;
Understand that style selections reflect your own perception of the other person, not a verified assessment; and
Not use the Services to prepare communications intended to harass, threaten, manipulate, coerce, deceive, or harm another person.
6. USER REPRESENTATIONS
By using the Services, you represent and warrant that: (1) all registration information you submit is true, accurate, current, and complete, and you will keep it updated; (2) you have the legal capacity to enter into these Legal Terms and agree to comply with them; (3) you are at least 16 years old (4) you will not access the Services through automated or non-human means, such as a bot or script; (5) you will not use the Services for any illegal or unauthorized purpose; and (6) your use of the Services will not violate any applicable law or regulation. If you provide information that is untrue, inaccurate, not current, or incomplete, we may suspend or terminate your account and refuse current or future use of the Services.
7. USER REGISTRATION
You may be required to register to use the Services, using an email address or a supported sign-in provider (such as Google, Facebook, or Apple). You agree to keep your credentials confidential and are responsible for all use of your account. Notify us promptly at Support@intentionai.co of any unauthorized use of your account.
8. PURCHASES, SUBSCRIPTIONS, AND BILLING
App Store billing
Paid subscriptions are purchased through the Apple App Store and are subject to Apple’s terms and payment processing. We do not collect or store your full payment details. Prices are stated in the App Store at the time of purchase and are subject to change as described below.
Billing and renewal
Your subscription continues and automatically renews at the end of each billing period unless canceled at least 24 hours before the current period ends. The length of your billing cycle depends on the subscription plan you choose.
Cancellation
You can manage or cancel your subscription at any time in your App Store account settings. Deleting the App does not cancel your subscription. Cancellation takes effect at the end of the current paid term. If you have questions or are unsatisfied with the Services, email us at support@intentionai.co
Free trials
If we offer a free trial, new subscribers receive a seven (7) day free trial with full access to the App's features and functionality. Unless you cancel at least 24 hours before the trial period ends, your trial will automatically convert to a paid monthly subscription at the then-current subscription price — currently $6.99 per month, plus applicable taxes; pricing may vary by region and is displayed in the App Store at the time of purchase — which renews on a month-to-month basis until cancelled as described in this Section 8. Free trials are limited to one per user, are available only through the Apple App Store, and may be modified or withdrawn at any time. Any unused portion of a free trial is forfeited if you purchase a subscription before the trial ends.
Fee changes
We may change subscription fees from time to time. Changes apply at your next renewal, with advance notice as required by Apple and applicable law.
Refunds
Purchases made through the App Store are refundable only as provided by Apple’s policies; refund requests must be directed to Apple.
9. PROHIBITED ACTIVITIES
You may not access or use the Services for any purpose other than that for which we make them available. As a user of the Services, you agree not to:
Use the Services for any unlawful purpose or in violation of these Legal Terms;
Use the Services, or any information obtained from them, to harass, stalk, intimidate, abuse, or harm another person, or to prepare communications intended to threaten, coerce, defraud, or deceive;
Systematically retrieve data or content from the Services to create or compile, directly or indirectly, a collection, compilation, database, dataset, or directory without our written permission;
Use the Services or the Content to develop, train, or improve a competing product or service, including any artificial intelligence model;
Except as permitted by applicable law, decipher, decompile, disassemble, or reverse engineer any software comprising the Services;
Circumvent, disable, or interfere with security-related features of the Services, or probe or test their vulnerability without authorization;
Engage in any automated use of the system, such as scripts, bots, scrapers, or offline readers, or upload material that acts as an information collection or transmission mechanism;
Upload or transmit viruses, malware, or other material that interferes with any party’s use of the Services, or otherwise disrupt or impose an undue burden on the Services or connected networks;
Attempt to access another user’s account, impersonate another user or person, or use credentials that are not yours;
Trick, defraud, or mislead us or other users, especially in any attempt to learn sensitive account information such as passwords;
Make improper use of our support services or submit false reports of abuse or misconduct;
Delete or alter any copyright or other proprietary rights notices;
Engage in unauthorized framing of or linking to the Services;
Harass, annoy, intimidate, or threaten any of our employees or agents; or
Sell, resell, sublicense, or otherwise commercially exploit the Services, or sell or transfer your account, without our written permission.
10. MOBILE APPLICATION LICENSE
Use license
If you access the Services via the App, we grant you a revocable, non-exclusive, non-transferable, limited right to install and use the App on devices that you own or control, strictly in accordance with these Legal Terms. You shall not: (1) except as permitted by applicable law, decompile, reverse engineer, disassemble, or attempt to derive the source code of the App; (2) make any modification, adaptation, or derivative work of the App; (3) violate any applicable laws in connection with your use of the App; (4) remove, alter, or obscure any proprietary notice posted by us; (5) use the App for any revenue-generating endeavor or commercial enterprise for which it is not designed; (6) make the App available over a network permitting simultaneous use by multiple devices or users; (7) use the App to create a product, service, or software that is, directly or indirectly, competitive with or a substitute for the App; or (8) use our proprietary information or interfaces in the design or development of any other application or device.
Apple App Store
The following applies when you use the App obtained from the Apple App Store: (1) the license granted to you is limited to a non-transferable license to use the App on Apple-branded devices you own or control, in accordance with the usage rules in Apple’s terms of service; (2) we, not Apple, are responsible for the App and its content, and Apple has no obligation to furnish maintenance or support for the App; (3) in the event of any failure of the App to conform to an applicable warranty, you may notify Apple, and Apple will refund the purchase price, if any, paid for the App; to the maximum extent permitted by law, Apple has no other warranty obligation with respect to the App; (4) Apple is not responsible for addressing claims relating to the App, including product liability claims, claims that the App fails to conform to legal or regulatory requirements, and consumer protection claims; (5) you represent and warrant that you are not located in a country subject to a U.S. government embargo or designated as a “terrorist supporting” country, and that you are not listed on any U.S. government list of prohibited or restricted parties; and (6) Apple and its subsidiaries are third-party beneficiaries of these Legal Terms and may enforce them against you.
11. THIRD-PARTY SERVICES AND LINKS
The Services depend on and may link to third-party services, including sign-in providers, the Apple App Store, cloud hosting, and our AI service provider. We are not responsible for third-party services or their content, and your use of them may be subject to their own terms and privacy policies. Inclusion of a link does not imply our endorsement.
12. SERVICES MANAGEMENT
We reserve the right, but have no obligation, to: (1) monitor the Services for violations of these Legal Terms; (2) take appropriate legal action against anyone who violates the law or these Legal Terms; (3) refuse, restrict access to, or disable any of your content to the extent it violates these Legal Terms; and (4) otherwise manage the Services in a manner designed to protect our rights and property and to facilitate their proper functioning.
13. PRIVACY POLICY
We care about data privacy and security. Please review our Privacy Policy, available at intentionai.co/privacy. By using the Services, you agree to be bound by our Privacy Policy, which is incorporated into these Legal Terms. The Services are hosted in the United States; if you access them from outside the U.S., you consent to having your data transferred to and processed in the United States.
14. COPYRIGHT INFRINGEMENTS
We respect the intellectual property rights of others. If you believe that material available through the Services infringes a copyright you own or control, please notify us at support@intentionai.co with information reasonably sufficient to identify the allegedly infringing material and your claim. We will respond in accordance with applicable law, including the Digital Millennium Copyright Act.
15. TERM AND TERMINATION
These Legal Terms remain in effect while you use the Services. You may stop using the Services and delete your account at any time. WITHOUT LIMITING ANY OTHER PROVISION OF THESE LEGAL TERMS, WE RESERVE THE RIGHT TO, IN OUR SOLE DISCRETION AND WITHOUT NOTICE OR LIABILITY, DENY ACCESS TO AND USE OF THE SERVICES TO ANY PERSON FOR ANY LAWFUL REASON, INCLUDING FOR BREACH OF ANY REPRESENTATION, WARRANTY, OR COVENANT IN THESE LEGAL TERMS OR OF APPLICABLE LAW. If we terminate or suspend your account, you may not register a new account under your name or a false identity. Sections that by their nature should survive termination (including Sections 2 through 5, 9, and 17 through 26) survive.
16. MODIFICATIONS AND INTERRUPTIONS
We reserve the right to change, modify, or remove features of the Services at any time, and to discontinue some or all of the Services, with notice where practicable. We cannot guarantee the Services will be available at all times; we may experience hardware, software, or other problems, or need to perform maintenance, resulting in interruptions or errors. You agree that we have no liability for any loss or inconvenience caused by your inability to access or use the Services during any downtime or discontinuance, except as required by law. Nothing in these Legal Terms obligates us to maintain and support the Services or to supply corrections or updates, except as required for active paid subscriptions under applicable law.
17. GOVERNING LAW
These Legal Terms and your use of the Services are governed by the laws of the Commonwealth of Virginia, without regard to its conflict of law principles.
18. DISPUTE RESOLUTION
Arbitration: Any dispute arising out of or relating to these Legal Terms or the Services will be resolved by binding individual arbitration administered by AAA under its consumer rules, and you and we each waive the right to a jury trial and to participate in a class action. Include an informal-resolution first step, a 30-day opt-out right, and a small-claims carve-out for enforceability.
19. CORRECTIONS
There may be information on the Services that contains typographical errors, inaccuracies, or omissions, including descriptions, pricing, and availability. We reserve the right to correct any errors, inaccuracies, or omissions and to change or update information at any time, without prior notice.
20. DISCLAIMER
THE SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE.” YOUR USE OF THE SERVICES IS AT YOUR SOLE RISK. TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, IN CONNECTION WITH THE SERVICES AND YOUR USE THEREOF, INCLUDING THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE MAKE NO WARRANTIES ABOUT THE ACCURACY, COMPLETENESS, OR SUITABILITY OF ANY GUIDE OR SUGGESTION FOR YOUR SITUATION, AND WE ASSUME NO LIABILITY FOR ANY (1) ERRORS OR INACCURACIES OF CONTENT; (2) PERSONAL INJURY OR PROPERTY DAMAGE RESULTING FROM YOUR ACCESS TO OR USE OF THE SERVICES; (3) UNAUTHORIZED ACCESS TO OUR SERVERS OR ANY PERSONAL INFORMATION STORED THEREIN; (4) INTERRUPTION OR CESSATION OF TRANSMISSION TO OR FROM THE SERVICES; OR (5) BUGS, VIRUSES, OR SIMILAR ITEMS TRANSMITTED THROUGH THE SERVICES BY ANY THIRD PARTY. SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF CERTAIN WARRANTIES, SO SOME OF THE ABOVE MAY NOT APPLY TO YOU.
21. LIMITATIONS OF LIABILITY
TO THE MAXIMUM EXTENT PERMITTED BY LAW: (A) IN NO EVENT WILL WE OR OUR DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, LOST REVENUE, LOST DATA, OR LOSS OF GOODWILL, ARISING FROM YOUR USE OF THE SERVICES, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES; (B) WE ARE NOT LIABLE FOR THE OUTCOME OF ANY CONVERSATION, RELATIONSHIP, OR DECISION, OR FOR ACTIONS YOU OR OTHERS TAKE BASED ON CONTENT PROVIDED THROUGH THE SERVICES; AND (C) OUR TOTAL LIABILITY TO YOU FOR ALL CLAIMS WILL AT ALL TIMES BE LIMITED TO THE GREATER OF THE AMOUNT YOU PAID US IN THE TWELVE (12) MONTHS BEFORE THE CLAIM AROSE OR ONE HUNDRED U.S. DOLLARS ($100). CERTAIN LAWS DO NOT ALLOW LIMITATIONS ON IMPLIED WARRANTIES OR THE EXCLUSION OF CERTAIN DAMAGES; IF THESE LAWS APPLY TO YOU, SOME OF THE ABOVE MAY NOT APPLY, AND YOU MAY HAVE ADDITIONAL RIGHTS.
22. INDEMNIFICATION
To the extent permitted by law, you agree to defend, indemnify, and hold us harmless, including our officers, directors, employees, and agents, from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys’ fees) arising out of: (1) Your Content; (2) your use of the Services; (3) your breach of these Legal Terms; (4) your violation of any law or the rights of a third party; or (5) any harm caused to a third party as a result of communications you choose to have. We reserve the right, at your expense, to assume the exclusive defense and control of any matter for which you are required to indemnify us, and you agree to cooperate with our defense.
23. USER DATA
We will maintain certain data that you transmit to the Services for the purpose of managing their performance, as well as data relating to your use of the Services, as described in our Privacy Policy. Although we perform routine backups, you are responsible for maintaining your own records of any information you consider important. Except as required by law or stated in our Privacy Policy, we are not liable for loss or corruption of such data.
24. ELECTRONIC COMMUNICATIONS, TRANSACTIONS, AND SIGNATURES
Visiting the Services, sending us emails, and completing forms constitute electronic communications. You consent to receive electronic communications, and you agree that agreements, notices, disclosures, and other communications we provide to you electronically satisfy any legal requirement that such communication be in writing. YOU AGREE TO THE USE OF ELECTRONIC SIGNATURES, CONTRACTS, ORDERS, AND OTHER RECORDS, AND TO ELECTRONIC DELIVERY OF NOTICES, POLICIES, AND RECORDS OF TRANSACTIONS INITIATED OR COMPLETED THROUGH THE SERVICES.
25. CALIFORNIA USERS AND RESIDENTS
If any complaint with us is not satisfactorily resolved, California residents may contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs in writing at 1625 North Market Blvd., Suite N 112, Sacramento, California 95834, or by telephone at (800) 952-5210 or (916) 445-1254.
26. MISCELLANEOUS
These Legal Terms and any policies posted by us on the Services constitute the entire agreement between you and us regarding the Services. Our failure to exercise or enforce any right or provision is not a waiver of it. If any provision of these Legal Terms is determined to be unlawful, void, or unenforceable, that provision is severable and does not affect the validity of the remaining provisions. You may not assign these Legal Terms without our consent; we may assign our rights and obligations, including in connection with a merger, acquisition, or sale of assets. We are not responsible for any loss, damage, delay, or failure to act caused by any cause beyond our reasonable control. There is no joint venture, partnership, employment, or agency relationship created between you and us by these Legal Terms or your use of the Services. Section headings are for convenience only.
27. CONTACT US
To resolve a complaint regarding the Services or to receive further information regarding their use, contact us at:
IntentionAI Inc.
Fairfax, VA 22032